Oxford VR (OVR), a U.K.-based virtual reality (VR) startup that emerged from Oxford University’s Department of Psychiatry back in 2017, has officially launched a VR-based therapy to help people overcome social anxiety.
While VR is still struggling to gain adoption outside of gaming, health care is one area where it has been making real inroads. OVR builds immersive technology that aims to improve people’s mental health, and last month the company raised $13 million to push its offering into health care systems around the world. With its social engagement VR technology already used by major health organizations like the U.K.’s National Health Service (NHS), OVR is demonstrating one way VR could enter the mainstream.